The Journey has started…
The purpose of True Wellness is to serve as a Health and Wellness Advocate for YOU, a Community of Communities in Northwest Wisconsin. We must bring community leaders and stakeholder groups together to find Win-Win solutions that address the root causes of chronic disease. We've partnered with Blue Zones® to assess our local community living environments, and develop a plan to Make the Healthy Choice, the Easy Choice!
Build health and wellness into the flow of community life. Let’s make the healthy choice the easy choice— starting now.
12 Big Ideas for a Shared Community Vision
These initiatives form the framework for a unified community vision. Our Dream — Northwest Wisconsin coming together as a Community of Communities to lead the Nation in a rural health and wellness renaissance. Today, an estimated 75–80% of our nation’s $5 trillion in annual healthcare expenditures stem from chronic disease — largely driven by poor lifestyle choices. We must address chronic disease at its source… empowering and incentivizing our community members to make consistently healthy lifestyle choices to significantly reduce the burden of preventable disease.
Leader-Driven Health Advocacy
Unite community leaders and stakeholders to identify shared health challenges and Build Health & Wellness into the Flow of Life.
Compelling Shared Vision
Create a Community of Communities working together to lead the Nation in a rural Health and Wellness Renaissance.
Whole-Person Wellness
Advance health through the 6 Pillars of Lifestyle Medicine and define what it truly means to be a healthy person.
Community Biometric Database
Develop an interactive system to track health outcomes and measure progress against Chronic Disease.
Influential Social Organizations
Empower individuals with the knowledge and support to make better lifestyle choices and improve health outcomes.
Supportive Living Environments
Design community initiatives that make the healthy choice the easy choice, inspired by Blue Zones principles.
Healthy Food Pathways
Promote access to nutritious meal options by connecting regenerative agriculture to local food systems.
Transparent Healthcare Pricing
Use health care purchasing power to create win-win pricing models that are mutually beneficial for both health care providers and community members.
Optimized Healthcare Delivery
Strengthen community healthcare delivery systems to ensure accessibility, efficiency, and better outcomes.
Educational System Alignment
Integrate health and wellness education into our schools, aligning curriculum and culture to support lifelong wellbeing.
Grassroots Political Support
Consistent, open communication with our elected representatives on community health and wellness outcomes.
Community Wellness Nudging
Use strategic, ongoing communications to create new social norms that embed health and wellness into our culture.
Community Resources
Our community has the tools, talent, and desire to take on Chronic Disease and help our citizens live longer, happier, more fulfilling lives.
Forward-thinking Business Leaders
World-class Healthcare
UW-Eau Claire Curriculum & Undergraduate Research
A Regenerative Farming Community
A Strong Faith-based Network
Biomedical Innovation by led by Heartworks
We’re not waiting for top-down change. We’re building a grassroots movement — right here, together.
EMPOWER
Our Mission: Build health and wellness into the flow of community life!
We’ll work hard to make the healthy choice the easy choice!
We’ll chart a path forward, using 6 Pillars of Lifestyle medicine plus Purposeful Living as a model to promote whole person care.
We’ll educate through influential social organizations, and build a digital home base packed with tools, stories, and local resources.
We’ll launch community symposiums and create an annual Health and Wellness Convention at the Sonnentag Center — to learn, grow, and unite.
PIONEER
We’ll break new ground by helping people make real, lasting lifestyle changes.
We’ll build a community biomarker database to measure progress and accountability.
We’ll help mobilize community resources to build the innovative Chippewa Valley Health Cooperative Hospital.
We’ll partner Blue Zones®, local, state, and national officials to assess and design healthy environments that support real change.
And we’ll collaborate on strengthening and optimizing our healthcare delivery system — starting with Direct Primary Care — with willing participants at the table.
INSPIRE
Health is best done in community. This is more than a plan — it’s a movement.
We’ll rally the community to collaborate, innovate, and take ownership of health outcomes.
With smart marketing and social media, we’ll keep health and wellness top of mind all year long.
We'll help create new social norms that lead to long term cultural change.
We’ll track our progress, share it openly, and celebrate the wins — big and small.
And we’ll back it all with peer-reviewed studies, proving what’s possible when a community comes together.
“Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it’s the only thing that ever has.”
— Margaret Mead