Blue Zones Keynote Highlights

TrueWellness partnered with Blue Zones to conduct a community-level assessment of five community areas across 15 counties in Northwest Wisconsin. Our mission is simple yet powerful: build health and wellness into the flow of everyday community life — not through lectures or willpower campaigns, but by redesigning the environments where we live, work, eat, and play so that the healthy choice becomes the easier choice.


Research shows that roughly 80% of how long and how well we live is determined by lifestyle and environment — not genetics. That means this is a challenge we can actually solve.